Is Harley-Davidson, Inc. (HOG) a Buy, Sell, or Hold?
NYSE : HOG
Harley-Davidson, Inc. — Institutional Ownership
$26.01 USD
$0.31 (1.21%)
- Volume
- 844.49K
- Average Volume
- 2.9M
- Market Capitalization
- $2.74B
- P/E Ratio
- 15.67
- Dividend Yield
- 2.83%
- Price Target
- $26.00
- Year High
- $31.25
- Year Low
- $17.09
- Day High
- —
- Day Low
- —
- Payout Ratio
- $0.41
- Current Ratio
- $1.90
Institutional Ownership Summary
Institutional Ownership %
23.38%
Investors Holding
205
change: -219.0 | last: 424
Increased Positions
80
change: -140.0 | last: 220
Reduced Positions
52
change: -42.0 | last: 94
New Positions
32
change: -49.0 | last: 81
Sold Positions
235
change: 163.0 | last: 72
Total Calls
409.5K
Total Puts
83000
Put-Call Ratio
0.20
change: -127.2856 | last: 1.4755
Total Invested
629.26M
Beneficial Ownership Filings
| Filing Date | Reporting Person | Amount Beneficially Owned | % of Class |
|---|---|---|---|
| 2026-07-31 | Vanguard Portfolio Management | 5.67M | 5.38% |
| 2026-05-14 | DONALD SMITH & CO., INC. | 10.02M | 9.00% |
| 2026-05-06 | FMR LLC | 51013.0 | 0.00% |
| 2026-04-30 | Vanguard Capital Management | 5.96M | 5.32% |
| 2026-04-24 | BlackRock, Inc. | 10.55M | 9.40% |
| 2026-03-27 | The Vanguard Group | - | 0.00% |
| 2026-02-11 | DONALD SMITH & CO., INC. | 8.9M | 7.50% |
| 2026-02-04 | Beutel, Goodman & Co Ltd. | 5.55M | 4.70% |
| 2025-11-14 | H PARTNERS MANAGEMENT, LLC | 5.75M | 4.70% |
| 2025-11-13 | DONALD SMITH & CO., INC. | 6.8M | 5.60% |
| 2025-08-14 | H PARTNERS MANAGEMENT, LLC | 8M | 6.60% |
| 2025-08-11 | Boston Partners | 3.91M | 3.22% |
| 2025-05-28 | H PARTNERS MANAGEMENT, LLC | 11.3M | 9.30% |
| 2025-04-16 | H PARTNERS MANAGEMENT, LLC | 11.3M | 9.10% |
| 2025-04-16 | JAFFER REHAN | 11.3M | 9.10% |
| 2025-04-09 | JAFFER REHAN | 11.3M | 9.10% |
| 2025-04-09 | H PARTNERS MANAGEMENT, LLC | 11.3M | 9.10% |
| 2025-01-23 | Dimensional Fund Advisors LP | 6.84M | 5.40% |
| 2024-02-09 | Abigail P. Johnson | 7.79M | 5.60% |
| 2024-02-09 | Abigail P. Johnson | 7.79M | 5.60% |
| 2024-02-09 | FMR LLC | 7.79M | 5.60% |
| 2024-02-09 | FMR LLC | 7.79M | 5.60% |
| 2023-01-09 | Beutel, Goodman & Company Ltd. | 7.32M | 5.01% |
| 2022-02-11 | Boston Partners | 11.69M | 7.60% |
| 2022-02-11 | Boston Partners | 11.69M | 7.60% |
| 2022-02-10 | The Vanguard Group - 23-1945930 | 14.04M | 9.13% |
| 2022-02-10 | The Vanguard Group - 23-1945930 | 14.04M | 9.13% |
| 2022-02-01 | (1) BlackRock, Inc. | 12.53M | 8.10% |
| 2022-01-31 | 98-0557567 | 1.89M | 1.20% |
| 2021-12-16 | Rehan Jaffer | 12.3M | 8.00% |
| 2021-12-16 | Rehan Jaffer | 12.3M | 8.00% |
| 2021-12-16 | H Partners Management, LLC | 12.3M | 8.00% |
| 2021-12-16 | H Partners Management, LLC | 12.3M | 8.00% |
| 2021-02-16 | Rehan Jaffer | 7.7M | 5.00% |
| 2021-02-16 | Rehan Jaffer | 7.7M | 5.00% |
| 2021-02-16 | H Partners Management, LLC | 7.7M | 5.00% |
| 2021-02-16 | H Partners Management, LLC | 7.7M | 5.00% |
| 2021-02-11 | Boston Partners | 14.31M | 9.33% |
| 2021-02-11 | PAGE 2 OF 4 PAGES | 1550.0 | 0.00% |
| 2021-02-11 | Boston Partners | 14.31M | 9.33% |
| 2021-02-10 | The Vanguard Group - 23-1945930 | 13.35M | 8.71% |
| 2021-02-09 | 98-0557567 | 8.63M | 5.60% |
| 2021-01-29 | (1) BlackRock, Inc. | 12.86M | 8.40% |
| 2020-02-13 | PAGE 2 OF 5 PAGES | 10.01M | 6.50% |
| 2020-02-13 | PAGE 2 OF 5 PAGES | 10.01M | 6.50% |
| 2020-02-12 | The Vanguard Group - 23-1945930 | 17.17M | 11.12% |
| 2020-02-12 | The Vanguard Group - 23-1945930 | 17.17M | 11.12% |
| 2020-02-07 | 98-0557567 | 10.66M | 6.90% |
| 2020-02-05 | (1) BlackRock, Inc. | 14.44M | 9.40% |
| 2019-02-13 | 04-2747644 | 7.88M | 4.80% |
| 2019-02-13 | 04-2747644 | 7.88M | 4.80% |
| 2019-02-12 | 98-0557567 | 8.38M | 5.10% |
| 2019-02-04 | (1) BlackRock, Inc. | 10.86M | 6.70% |
| 2018-02-09 | 04-2747644 | 8.42M | 5.00% |
| 2018-02-09 | 04-2747644 | 8.42M | 5.00% |
| 2018-02-08 | (1) BlackRock, Inc. | 10.52M | 6.30% |
| 2017-08-10 | Capital Research Global Investors ** | 19.11M | 10.90% |
| 2017-08-10 | Capital Research Global Investors ** | 19.11M | 10.90% |
| 2017-03-20 | PAGE 2 OF 4 PAGES | 8.88M | 5.00% |
| 2017-03-20 | PAGE 2 OF 4 PAGES | 8.88M | 5.00% |
| 2017-01-24 | (1) BlackRock, Inc. | 10.48M | 5.90% |
| 2016-02-11 | Wellington Group Holdings LLP | 5.3M | 2.76% |
| 2016-02-11 | Wellington Investment Advisors Holdings LLP | 5.3M | 2.76% |
| 2016-02-11 | Wellington Management Group LLP | 5.3M | 2.76% |
| 2016-02-10 | (1) BlackRock, Inc. | 10.87M | 5.70% |
| 2016-02-09 | Baillie Gifford & Co (Scottish partnership) | 5.79M | 11.00% |
| 2016-02-05 | Baillie Gifford & Co (Scottish partnership) | 10.54M | 11.00% |
| 2016-02-05 | Baillie Gifford & Co (Scottish partnership) | 10.54M | 11.00% |
| 2015-02-13 | Edward C. Johnson 3d | 8.75M | 4.08% |
| 2015-02-13 | Abigail P. Johnson | 8.75M | 4.08% |
| 2015-02-13 | FMR LLC | 8.75M | 4.08% |
| 2015-02-12 | The Vanguard Group | 91.32M | 5.50% |
| 2015-02-06 | (1) BlackRock, Inc. | 11.2M | 5.20% |
| 2012-03-12 | (1) BlackRock, Inc. | 11.13M | 4.83% |
| 2012-02-14 | 85-0360310 | 8.93M | 3.84% |
| 2012-02-08 | The Travelers Indemnity Company | 1.35M | 12.20% |
| 2012-02-08 | THE VANGUARD GROUP, INC. | 12.82M | 5.51% |
| 2011-07-08 | (1) BlackRock, Inc. | 10.85M | 4.59% |
| 2011-02-14 | 85-0360310 | 24.91M | 10.58% |
| 2011-02-04 | (1) BlackRock, Inc. | 14.02M | 5.95% |
| 2010-02-16 | FMR LLC | 22.04M | 9.40% |
| 2010-02-16 | Edward C. Johnson 3d | 22.04M | 9.40% |
| 2010-02-12 | Davis Selected Advisers, L.P. | 25.79M | 11.00% |
| 2000-02-11 | 3700 West Juneau Avenue, Milwaukee, Wisconsin 53208 | 8.26M | 5.46% |
| 1997-07-11 | 3700 West Juneau Avenue, Milwaukee, Wisconsin 53208 | 4.28M | 5.66% |
HOG Enterprise Value History
Annual
| Date | Stock Price | Shares Outstanding | Market Cap | Cash & Equivalents | Total Debt | Enterprise Value |
|---|---|---|---|---|---|---|
| 2025-12-31 | $20.49 | 120.07M | $2.46B | $3.09B | $3.05B | $2.42B |
| 2024-12-31 | $30.13 | 131.45M | $3.96B | $1.59B | $7.03B | $9.4B |
| 2023-12-31 | $36.84 | 142.38M | $5.25B | $1.53B | $7.2B | $10.91B |
| 2022-12-31 | $41.60 | 148.01M | $6.16B | $1.43B | $6.96B | $11.68B |
| 2021-12-31 | $37.69 | 153.75M | $5.79B | $1.87B | $6.94B | $10.86B |
| 2020-12-31 | $36.70 | 153.19M | $5.62B | $3.26B | $9.03B | $11.4B |
| 2019-12-31 | $37.19 | 157.05M | $5.84B | $833.87M | $7.51B | $12.52B |
| 2018-12-31 | $34.12 | 165.67M | $5.65B | $1.2B | $7.6B | $12.05B |
| 2017-12-31 | $50.88 | 172M | $8.75B | $687.52M | $6.99B | $15.05B |
| 2016-12-31 | $58.34 | 179.68M | $10.48B | $759.98M | $6.81B | $16.53B |
Quarterly
| Date | Stock Price | Shares Outstanding | Market Cap | Cash & Equivalents | Total Debt | Enterprise Value |
|---|---|---|---|---|---|---|
| 2026-06-30 | $24.46 | 107.54M | $2.63B | $1.9B | $2.31B | $3.04B |
| 2026-03-31 | $20.22 | 110.02M | $2.22B | $1.81B | $2.2B | $2.62B |
| 2025-12-31 | $20.49 | 114.31M | $2.34B | $3.09B | $3.05B | $2.3B |
| 2025-09-30 | $27.90 | 120.61M | $3.37B | $1.83B | $5.21B | $6.75B |
| 2025-06-30 | $23.60 | 122.73M | $2.9B | $1.59B | $6.91B | $8.22B |
| 2025-03-31 | $25.25 | 123.95M | $3.13B | $1.93B | $7.35B | $8.55B |
| 2024-12-31 | $30.13 | 126.26M | $3.8B | $1.59B | $7.03B | $9.24B |
| 2024-09-30 | $38.53 | 130.08M | $5.01B | $2.24B | $7.85B | $10.62B |
| 2024-06-30 | $32.35 | 133.41M | $4.32B | $1.85B | $7.51B | $9.98B |
| 2024-03-31 | $43.55 | 136.11M | $5.93B | $1.46B | $7.26B | $11.72B |
| 2023-12-31 | $36.84 | 138.52M | $5.1B | $1.53B | $7.2B | $10.77B |
| 2023-09-30 | $33.06 | 141.62M | $4.68B | $1.88B | $7.36B | $10.17B |